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A Healthy Approach to Online Health
Some article information courtesy of the U.S. Federal Trade Commission
The Internet is a great way for people to find answers to questions about their health. However, though it may be convenient, going online to compare prescription drug prices, research health products and services, answer health questions or do some research ahead of your next medical appointment also requires some extra investigative effort on your part.
Know who’s on the other end
Before you hand over any personal or financial information, whether to buy something or just get “more information,” remember: anyone can set up shop online under almost any name. If you're thinking about buying a health–related product from an unfamiliar company or website, do some research.
Confirm the online seller's physical address (not just a P.O. Box) and phone number, so you know you can reach someone if you need to.
Do a search for the company name and website, and be sure to look past the first page of results. If you find a lot of negative reviews, you may be better off taking your business elsewhere.
Check for one of these Better Business
Bureau Accredited Business logos and click
on the logo to search on the BBB website to
confirm the company's accreditation status.
Check with the local Better Business Bureau (BBB) where the seller is based to see if it has a report on the company. And if you see a BBB logo on the site, check that it links back to the BBB site. Also, read logos and websites carefully. Some companies want to trade on the reputation of the BBB or other trusted organizations, and either misuse logos, or create lookalike logos, seals, and websites.
Look for indicators the site is secure, like a lock icon on the browser's status bar or a URL that begins with "https" (the “s” stands for “secure”). But also know that security icons can be forged, so they aren’t foolproof. Avoid sites that ask you to give out personal or financial information over email, or ask you to wire cash.
Consider the source
When you’re looking for health information online, it’s easy to get a lot of misinformation along the way. Instead of a random search, try starting with trusted sources. Two great government websites are MedlinePlus and Healthfinder.gov; they let you look up hundreds of health topics and the latest health headlines. Also, the U.S. Government's Health & Nutrition portal will lead you to an amazing range of health resources, across every government agency.
Trusted commercial sources include WebMD, The HealthCentral Network, DestinationRX, and Revolution Health, along with the Merck Manuals Online Medical Library .
There are also health-specific search engines. Check out the health section on Google and Bing's integrated health search, along with sites that have health-specific search engines such as Healthline, Healia and WebMd's emedicine.com.
Wherever you start your health search, always consider who’s behind the information. Government websites (sites ending in .gov) are a good bet. So are university or medical school websites (.edu) such as Harvard Health Publications, and the John Hopkins Medical Desk Reference, as are sites for trusted, nationally recognized health or research facilities, like the Mayo Clinic. Not-for-profit groups with a mission that focuses on research and teaching the public about specific conditions such as the MD Anderson Cancer Center or the Memorial Sloan-Kettering Cancer Center for cancer information, the North American Menopause Society and Autism Society of America (whose sites typically end in .org), can also be good resources, but keep in mind that “.org” doesn’t guarantee a site is reputable. Scammers can set up bogus .org sites. Other reputable not-for-profit group sites include Cleveland Clinic and the National Health Council.
Only buy prescription drugs from licensed U.S. pharmacies
What looks like an online pharmacy could be a front for a scammer or identity thief. The sites may use official looking seals and logos, promise money back guarantees and “look” legitimate, but all of that can be faked. You could end up with products that are fake, expired, mislabeled or the wrong dosage. They could even contain dangerous ingredients. Or, you might pay for a prescription and never get your order — or your money — back.
So how can you tell if you’re dealing with a legitimate U.S. pharmacy? To see if a pharmacy is licensed in the U.S., check with the state board of pharmacy where it’s based. The National Association of Boards of Pharmacy (NABP) has information on each state’s board. NABP also has a list of online pharmacies that meet extra NABP criteria and have been accredited through its Verified Internet Pharmacy Practice Sites (VIPPS) program. Reputable pharmacy websites also should require a prescription, have a licensed pharmacist to answer questions and provide a physical business address and phone number.
Talk to your doctor or health professional
As you look for answers to your health questions, you might come across websites or ads for pills or other products that make some pretty big promises. They may say their product will cure a serious condition like arthritis, diabetes, Alzheimer’s disease, multiple sclerosis, cancer and HIV-AIDS, or that one product will cure a range of conditions. Or, the ad might just be for a weight loss pill that says you can lose weight without exercising or changing how you eat.
The products may be called “scientific breakthroughs” or “ancient remedies,” or the ads may use scientific-sounding words like “thermogenesis,” or safe-sounding words like “natural.” Scammers can be creative. But the reality is that most of these products are useless, and at best a waste of money. Others are flat-out dangerous to your health.
Don’t trust a website just because it looks professional or has success stories from “real people.” The stories may be made up, or the people may be actors or models paid to praise the product. Instead, before you think about trying a health product, ask your doctor about it. Your doctor can tell you about the risks of a product, as well as how it could affect any medicine you’re taking or treatments you’re getting.

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