Image credit: Roku
If you’ve been thinking about upgrading to an OLED TV but don’t want to spend flagship-TV money, Roku’s first OLED sets are already getting a substantial price cut ahead of Amazon’s Prime Days. You can save $300 on the 55-inch Roku Pro Series OLED or $400 on the 65-inch model. The offers are available now through October 4, so you don't have to wait for Amazon's October 6–7 Prime Days event to get the savings.
Unlike an LCD TV, an OLED panel can turn off individual pixels to show true black. That makes dark movie scenes look deeper and more lifelike, without the faint glow you can sometimes see from an LCD's backlight. The Pro Series has a 4K OLED display with a 120Hz refresh rate, Dolby Vision and HDR10+ support, Dolby Atmos and gaming features including a variable refresh rate.
You get Roku's familiar smart-TV interface, along with four HDMI 2.1 ports, Bluetooth headphone mode for private listening, and a remote finder built into the TV so you can find it when it slips between couch cushions.
I’m also a big fan of Roku’s included tool-free stand that uses large hand-tightening knobs instead of requiring a screwdriver or other tools, especially helpful if you’re setting up the TV alone.
At $699.99 for 55 inches or $799.99 for 65 inches, these prices also put Roku's first OLED TVs into a very different part of the market than their original launch prices. If you have the room, the 65-inch model at $799.99 is the best deal here. It's only $100 more than the discounted 55-inch and $200 less than the smaller model's regular price.
If you've wanted OLED picture quality without moving into four-figure territory, this is a sale worth looking at. To get these deals, you'll need to use the following promo codes before the October 4 deadline.
55-inch Roku Pro Series OLED: $999.99, $699.99 with code ROKUOLED300
65-inch Roku Pro Series OLED: $1,199.99, $799.99 with code ROKUOLED400
