Tech Made Simple

Hot Topics: How to Fix Bluetooth Pairing Problems | Complete Guide to Facebook Privacy | How to Block Spam Calls | Snapchat Symbol Meaning

author photo

Soma Innofit Bra Will Help You Find Your Perfect Fit

by on January 15, 2019
in Health and Home, News, Blog, CES 2019 :: 0 comments

Techlicious editors independently review products. To help support our mission, we may earn affiliate commissions from links contained on this page.

As many as 80% of women are wearing the wrong size bra, but the Soma Innofit smart bra  (one of our Top Picks for CES 2019) can change that. It’s a wearable, Bluetooth-enabled device that finds the perfect fitting bra for you — and all you have to do is put it on. There’s no guesswork, no measuring tape, and no time spent in the dressing room.

To use the Innofit, all you have to do is connect the bra to the companion app via Bluetooth. Then, put the Innofit on over your current bra, so you don't have to be naked during the process. Finally, tap "Measure" in the app to make the Innofit take four specific measurements — three lines around your body and then one directly under your cups — in order to determine your bra size. The app tells you both those exact measurements and your perfect bra size.

The sizes suggested follow the sizing system we're all familiar with, so you can go to any store you'd like armed with the information you need. The app also suggests a number of bras in that size from Soma's various lines of products, because of course it does. Soma does caution that, due to production variations your fit may not be as exact with other brands as it would be if you stuck with them.

You can also use the Innofit repeatedly. Eventually, the batteries will die and you'll have to buy a new one eventually. You can keep your own in order to deal with natural fluctuations or hand it off to a very close friend. Weight gain or loss, pregnancy and nursing, the Soma Innofit has your back – and front.

Soma will offer the Soma Innnofit for a special sale price of $25 initially, with a regular retail price of $59. People purchasing will also receive $25 off a new Soma bra. It's on sale online now at Soma.com, and will be available in stores starting January 23.

[Image credit: Soma, Techlicious]


Discussion loading

Love getting helpful tech tips? Subscribe to our free newsletter!

Home | About | Meet the Team | Contact Us
Media Kit | Newsletter Sponsorships
Accessibility Statement
Terms of Use | Privacy & Cookie Policy

Techlicious participates in affiliate programs, including the Amazon Services LLC Associates Program, which provide a small commission from some, but not all, of the "click-thru to buy" links contained in our articles. These click-thru links are determined after the article has been written, based on price and product availability — the commissions do not impact our choice of recommended product, nor the price you pay. When you use these links, you help support our ongoing editorial mission to provide you with the best product recommendations.

© Techlicious LLC.