Tech Made Simple

Hot Topics: How to Fix Bluetooth Pairing Problems | Complete Guide to Facebook Privacy | How to Block Spam Calls | Snapchat Symbol Meaning

We may earn commissions when you buy from links on our site. Why you can trust us.

author photo

Audi's Newest Owner's Manual is an Augmented Reality Smartphone App

by Fox Van Allen on August 13, 2013

Augmented reality is finally starting to come into its own. The technology, which shows virtual content overlaid on your phone’s view of the real world, made news last week when furniture-maker Ikea added an augmented reality function to its catalogue app.

Now, it’s carmaker Audi that’s winning headlines with an augmented reality application. The company's recently updated eKurzinfo iOS app allows owners of an Audi A1 or A3 sedan to demystify 300 buttons, warning lights and engine components, all by pointing an iPhone at the unknown features.

Say a warning light comes on in your car that you don’t immediately recognize. Just open the app and aim your phone’s camera at the light. eKurzinfo will be able to give you a detailed explanation of what the light means, and how to fix what’s wrong. The app can even help you navigate the mysteries hiding under your car’s hood, showing exactly where top off your car's fluids. That's good information to have to keep from pouring oil in your brand new luxury vehicle's windshield fluid tank.

The eKurzinfo system is a terrific application of augmented reality technology – one we could see other carmakers embrace in the future. After all, the tech is readily available now and relatively inexpensive to implement.

The eKurzinfo app is currently only available for German iPhone owners, likely until the 2015 Audi A3 Sedan reaches U.S. shores in early 2014. The app is a free download for iOS devices, but really, it’s useless without spending $27,000+ on a new Audi first.


Travel & Entertainment, News, Phones and Mobile, Mobile Apps, iPhone/iPad Apps, Car Tech & Safety, Blog

Discussion loading

Home | About | Meet the Team | Contact Us
Media Kit | Newsletter Sponsorships | Licensing & Permissions
Accessibility Statement
Terms of Use | Privacy & Cookie Policy

Techlicious participates in affiliate programs, including the Amazon Services LLC Associates Program, which provide a small commission from some, but not all, of the "click-thru to buy" links contained in our articles. These click-thru links are determined after the article has been written, based on price and product availability — the commissions do not impact our choice of recommended product, nor the price you pay. When you use these links, you help support our ongoing editorial mission to provide you with the best product recommendations.

© Techlicious LLC.